Bengaluru, India, November 3, 2026: SMK Helmets is showcasing its expanding global operations and latest product innovations at EICMA 2026, one of the world’s leading motorcycle exhibitions, being held at Fiera Milano Rho, Italy, from November 3 to 8. With an established distribution network spanning more than 70 countries, the Indian helmet manufacturer is strengthening its international footprint through dedicated teams and operations in key markets.

As part of its global expansion strategy, SMK has established SMK Helmets Europe, based in Reggio Emilia, Italy. Incorporated in May 2026, the European division is led by CEO Matteo Schieppati and will provide dedicated commercial and logistical support to dealers and distributors across the region. The move is aimed at improving supply chain operations, strengthening customer service and aligning product and marketing strategies with the expectations of European consumers.

The company also has an established presence in the US through Bikerz US, based in Fort Wayne, Indiana. Incorporated in 2021, the operation has recorded significant sales growth, further supporting SMK’s international expansion plans.

Speaking at EICMA 2026, Matteo Schieppati, CEO, SMK Helmets Europe, said the establishment of the European division was an important step in strengthening the company’s global presence. He added that the new operation would help streamline supply chains, improve dealer support and bring SMK’s product innovation and marketing strategies closer to European riders.

Shilpa Arora, Global Head of Sales, SMK Helmets, said the brand was gaining market share across the markets in which it operates, with riders increasingly associating SMK with safety, quality and distinctive design. She also highlighted the importance of the company’s distributor and dealer network, describing its European and US operations as a way of getting closer to its global partner ecosystem.

SMK STRATOS, ALLTERRA CARBON and KONNECT unveiled

Product innovation is another major focus for SMK Helmets at EICMA 2026. The company is unveiling STRATOS and ALLTERRA CARBON, two new racing helmet models that showcase its latest engineering and technology capabilities.

Another significant introduction is KONNECT, the brand’s first in-house Bluetooth communication system. Developed and assembled entirely by SMK, the system marks the company’s expansion into motorcycle communication technology and complements its existing helmet portfolio.

SMK is also showcasing CYGNUS, its first flip-back helmet. Combining advanced technical features with a competitive price positioning, the new model is intended to help the company strengthen its presence in the increasingly competitive flip-back helmet segment.

SMK Helmets at EICMA 2026

SMK Helmets is exhibiting at Hall 9, Stand I63, at Fiera Milano Rho, from November 3 to 8, 2026. Visitors can explore the company’s latest helmet technologies and product introductions, including STRATOS, ALLTERRA CARBON, KONNECT and CYGNUS, while interacting with the SMK team.