Memento Exclusives Partners with Audi Revolut F1 Team to Launch Exclusive F1 Memorabilia
Memento Exclusives has announced a new multi-year partnership with Audi Revolut F1 Team, unlocking access to premium, officially licensed memorabilia from the team’s debut season in the FIA Formula One World Championship and beyond.
The collaboration will see Memento Exclusives—renowned for its expertise in motorsport collectibles—bring exclusive products to fans worldwide through the F1 Authentics platform. Known for producing high-quality show cars and rare memorabilia, the UK-based company aims to deliver an immersive collector experience tied to one of Formula 1’s most anticipated new entrants.
Exclusive Show Cars and Historic Launch Moments
As part of the partnership, Memento Exclusives has already contributed to key milestones in Audi’s F1 journey. This includes the creation of the first-ever Audi F1 show car—the R26 Concept—unveiled at the Audi Brand Experience Centre in Munich. The company also delivered the official team launch show car in Berlin and supported brand activations, including a high-profile showcase during Super Bowl weekend in San Francisco.
Premium Collectibles and Signed Memorabilia
Fans and collectors can expect access to a wide range of exclusive items, including replica car components, steering wheels, bodywork, racewear, and team merchandise. Select pieces will feature signatures from drivers Nico Hülkenberg and Gabriel Bortoleto, adding to their collectible value.
In addition, the partnership promises the release of never-before-available items, further elevating the appeal for motorsport enthusiasts and memorabilia collectors.
Limited-Edition Mini Helmets Headline Launch Auction
To mark the launch, a set of ultra-rare mini helmets is being auctioned via F1 Authentics. Developed in collaboration with Pantone, each helmet features a unique Color Identification Chip and represents the team’s official palette—Chalk, Graphite, Titanium, and Lava.
Originally unveiled during the Berlin team launch, these helmets were never commercially released and were produced in extremely limited numbers, making them a significant collector’s item tied to Audi’s entry into Formula 1.
The auction is live as part of the F1 Authentics Miami Auction, running from April 24 to May 3, 2026.
Leadership Commentary
Barry Gough, Founder and CEO of Memento Exclusives, described the partnership as a landmark opportunity:
“It is our honour to be partnering with Audi Revolut F1 Team as they begin their Formula One journey. Offering collectors access to exclusive premium products from the very first season sets the tone for an exciting future.”
Stefano Battiston, Chief Commercial Officer of Audi Revolut F1 Team, emphasized the importance of fan engagement:
“As we establish our presence in Formula One, it is essential to create meaningful and innovative ways for fans to connect with our brand. This partnership enables us to deliver unique, premium experiences to fans and collectors worldwide.”
Expanding the F1 Collectibles Market
The agreement underscores the growing demand for authenticated motorsport memorabilia, particularly as new teams like Audi enter Formula 1 with strong global fan interest. Through F1 Authentics, collectors can explore a curated selection of race-used items, signed gear, and limited-edition pieces that capture defining moments in the sport.
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