Ather Energy Announces Up to ₹20,000 Benefits on Rizta and 450 Series Electric Scooters Until March 31

Bengaluru, March 11, 2026: Ather Energy has announced limited-time benefits of up to ₹20,000 on its electric scooter lineup, including the Ather Rizta and the Ather 450 Series. The special offers are available across Ather Experience Centres nationwide until March 31, 2026.

The festive and promotional initiative aims to make Ather’s connected electric scooters more accessible to customers while providing additional value through discounts, warranty benefits, and government incentives.

Up to ₹20,000 Benefits for Buyers

Under the limited-period scheme, customers can avail total benefits worth up to ₹20,000, which include:

• ₹10,000 credit card discount
• ₹6,500 cash discount
• Extended components warranty worth ₹3,500

These incentives are available on select models across Ather’s dealership network in India.

Revised Prices for Rizta and 450S

Following the announcement of these benefits, the Ather Rizta S is now available at ₹1,04,758 (ex-showroom Mumbai), while the Ather 450S is priced at ₹1,13,100 (ex-showroom Mumbai) for a limited period until March 31, 2026.

The company said the initiative is designed to encourage wider adoption of electric scooters and enable more customers to experience Ather’s connected technology ecosystem, which includes smart features, navigation, and over-the-air software updates.

Additional ₹5,000 Subsidy Under PM E-Drive Scheme

Customers purchasing an Ather electric scooter during this period may also benefit from an additional ₹5,000 cash subsidy available under the PM E-Drive Scheme, which is currently valid until March 31, 2026.

By combining company offers with government incentives, buyers can significantly reduce the effective purchase cost of Ather scooters.

Available Across Ather Experience Centres

The limited-time offers can be availed at Ather Experience Centres across India or through the company’s official website.