Lava Launches Play Max 5G With Segment-First Vapor Chamber Cooling for Next-Gen Gaming Performance

Lava International Limited, India’s fastest-growing homegrown smartphone brand, has announced the launch of the Lava Play Max, the latest addition to its Play series. Designed for modern youth who balance studies, entertainment, gaming and social media, Play Max introduces segment-first Vapor Chamber Cooling (VC Cooling) technology — ensuring smooth and consistent performance even during long gaming sessions on COD Mobile, BGMI, Free Fire and more.

The Play Max will be available across Lava retail outlets starting December 2025, reinforcing the brand’s commitment to delivering powerful, practical and proudly Indian smartphone innovation.

Performance: Dimensity 7300 + VC Cooling for Stable Gaming

The Play Max 5G is powered by the 2.5GHz MediaTek Dimensity 7300 (4nm) chipset paired with UFS 3.1 storageand LPDDR4X RAM options. Combined with the VC Chamber Cooling system, the device enables fast loading speeds, efficient multitasking and stable thermal control—ensuring zero heating issues during extended gameplay on popular titles.

Mr. Sumit Singh, Head of Product at Lava International, said:
“Play Max brings VC Chamber Cooling to the segment to maximise the gaming experience with best-in-segment features. It delivers high-level performance for long hours of gameplay with smooth multi-tasking, better efficiency and enhanced everyday reliability.”

Display & Storage: 120Hz FHD+ Screen With Up to 16GB RAM

Featuring a 6.72-inch FHD+ 120Hz display, Play Max offers fluid scrolling and a highly immersive visual experience ideal for gaming, learning and streaming.
The device comes in two variants:

• 6GB+6GB (12GB)* RAM
• 8GB+8GB (16GB)* RAM

Both paired with 128GB UFS 3.1 storage (expandable up to 1TB).
Play Max also includes IP54 dust and splash resistance, enhancing its durability for everyday use.

Camera: 50MP AI System With EIS and 4K Video Recording

The Lava Play Max features a 50MP AI rear camera with EIS for stable images and videos, along with 4K@30FPS video recording. On the front, an 8MP selfie camera supports clear video calls and social content creation.

Battery & Software: All-Day Power With Clean Android 15

The smartphone is backed by a 5000mAh battery with 33W fast charging, enabling all-day usage for study, gaming and entertainment.
It runs Clean Android 15, offering a:

• Bloat-free interface
• No ads
• No preloaded apps
• No unnecessary notifications

Design & Colors: Sleek, Glossy and Youth-Oriented

Available in Deccan Black and Himalayan White, Play Max sports a premium glossy finish, delivering a stylish yet subtle aesthetic ideal for young users.

Free Service @ Home

Lava continues its user-first promise by offering Free Service @ Home support nationwide for Play Max buyers.

Pricing and Availability

Available starting December 2025 across Lava retail stores, with financing options through all major banks.

Key Specifications:

• Display: 6.72” FHD+, 120Hz
• Processor: MediaTek Dimensity 7300 (4nm)
• RAM: 6GB+6GB* / 8GB+8GB*
• Storage: 128GB UFS 3.1 (expandable to 1TB)
• Rear Camera: 50MP AI with EIS
• Front Camera: 8MP
• Battery: 5000mAh, 33W fast charging
• Cooling: Vapor Chamber Cooling
• OS: Android 15
• Colors: Deccan Black, Himalayan White