Sony India Unveils ILCE-7V: Next-Gen Full-Frame Mirrorless Camera with AI-Powered Exmor RS Sensor
Sony India has officially introduced the ILCE-7V, the much-anticipated fifth-generation addition to its popular Alpha 7 full-frame mirrorless line-up. Powered by a newly developed partially stacked Exmor RS™ CMOS image sensor with approximately 33MP effective resolution, the ILCE-7V brings major upgrades in autofocus, tracking, image quality, and video performance—driven by the latest BIONZ XR2™ engine with integrated AI processing capabilities.
Alongside the new camera, Sony also launched the FE 28–70mm F3.5–5.6 OSS II, a compact full-frame standard zoom lens designed to complement the ILCE-7V’s high-speed continuous shooting capabilities.
AI-Driven Performance for a New Era of Imaging
At the heart of the ILCE-7V is Sony’s advanced AI processing module, delivering up to 30% improvement in Real-time Recognition AF. With 759 phase-detection points and 94% frame coverage, the camera achieves faster, smarter, and more accurate autofocus in any environment—including low-light conditions down to EV -4.0.
Sony’s updated Real-time Tracking algorithm ensures precise subject detection and smooth tracking performance, even during complex motion—making it ideal for wildlife, sports, and high-action photography. High-resolution RAW workflows are also supported through the Imaging Edge Desktop application for enhanced post-production control.
Lightning-Fast Continuous Shooting with Minimal Distortion
The partially stacked sensor offers 4.5x faster readout speed, enabling blackout-free continuous shooting at up to 30 fps with AF/AE tracking. With 60 AF/AE calculations per second, creators can capture unpredictable moments with accuracy—even in 14-bit RAW.
Sony’s new Pre-Capture function records up to one second before the shutter is pressed, ensuring users never miss decisive moments such as pet action, sports, or wildlife behaviour.
Superior Image Quality with 16 Stops Dynamic Range
The ILCE-7V delivers exceptional still-image performance with up to 16 stops of dynamic range, allowing natural gradients, controlled highlights, and detailed shadows—even in high-contrast scenes.
The AI-powered Auto White Balance (AWB) system uses deep learning to identify light sources with greater accuracy, maintaining consistent color tones and reducing the need for post-correction.
Advanced 4K Video Capabilities for Hybrid Creators
The ILCE-7V brings powerful video upgrades including:
- 7K oversampled 4K 60p in full-frame mode
- 4K 120p in APS-C/Super 35mm mode
- Full pixel readout, no pixel binning
- Dynamic Active Mode stabilization for smooth handheld footage
- AI Auto Framing for intelligent subject composition
- Improved in-camera noise reduction and enhanced internal microphones
These features make the ILCE-7V a versatile tool for vloggers, filmmakers, and content creators seeking high-resolution video with exceptional stability and detail.
Built for Reliability and Long Shooting Sessions
Sony has optimized the ILCE-7V for endurance with improved heat dissipation, extended 4K recording capability, enhanced power efficiency, and a new Monitor Low Bright mode to further preserve battery life. The camera delivers approximately 630 shots using the viewfinder (CIPA standard).
FE 28–70mm F3.5–5.6 OSS II: Compact, Fast, and Creator-Friendly
The new FE 28–70mm OSS II lens complements the ILCE-7V’s speed, offering:
- Up to 120 fps AF/AE tracking
- Smooth body-lens coordinated stabilization
- Fast autofocusing even during zoom
- Breathing compensation support
- Compact, lightweight, full-frame versatility
This makes it ideal for daily shooting, travel, events, and high-speed action.
Environmentally Conscious Design
In line with Sony’s ‘Road to Zero’ sustainability vision, the ILCE-7V and accompanying lens are produced using manufacturing facilities powered by 100% renewable energy. Packaging uses Sony’s proprietary Original Blended Material, eliminating plastic while reducing environmental impact.
Pricing and Availability
| Model Name | MRP (₹) | Availability |
|---|---|---|
| ILCE-7V Body | ₹255,990 | 10 December 2025 onwards |
| ILCE-7V M-kit | ₹270,490 | February 2026 onwards |
The ILCE-7V will be available at Sony Center, select Croma and Reliance Digital outlets, the ShopatSC.com portal, and Amazon India.
Share this content:






Post Comment