Royal Enfield Achieves Record-Breaking Festive Sales with 2.49 Lakh Motorcycles Sold in September–October 2025

Chennai, November 1, 2025 — Royal Enfield has announced a record-breaking festive performance, selling over 2,49,279 motorcycles during the festive months of September and October 2025, marking an impressive 26% year-on-year growth.

In October 2025 alone, Royal Enfield recorded sales of 1,24,951 motorcycles, reflecting a 13% growth compared to the same period last year. Of these, 1,16,844 units were sold in the domestic market, while 8,107 units were exportedto international markets.

Festive Momentum Drives Record Growth

Speaking on the milestone, B. Govindarajan, Managing Director of Eicher Motors Ltd. and Chief Executive Officer – Royal Enfield, said:

“This festive period has been truly special for all of us at Royal Enfield, as the festive spirit translated into an overwhelming response from customers across the country. With over 2.49 lakh motorcycles sold during the festive months, our best-ever festive performance, we have achieved a milestone that speaks volumes about our momentum and the unwavering love riders have for the brand. From refreshed favourites like the Hunter 350 and Meteor 350 to timeless icons like the Bullet and Classic, our motorcycles continue to inspire and bring riders closer to the joy of motorcycling.”

Royal Enfield’s year-to-date (YTD) sales also showed strong growth momentum, with 716,854 units sold in FY2025–26, up 27% from 565,354 units during the same period last year. Domestic sales rose by 24%, while exports grew steadily despite a marginal 7% dip in October performance due to global market fluctuations.

Brand & Business Highlights

Journeying Across the Himalayas Returns for Second Edition

Royal Enfield announced the second edition of ‘Journeying Across the Himalayas’, a multidisciplinary festival dedicated to celebrating and preserving the cultural and natural heritage of the Himalayas — the brand’s spiritual home.
The event will take place from December 4–10, 2025, at Travancore Palace, New Delhi, offering a week-long program of exhibitions, performances, workshops, culinary experiences, and community-driven dialogues.

Partnership with Amazon for Seamless Motorcycle Shopping

In another major development, Royal Enfield has partnered with Amazon India to enhance customer convenience. The partnership allows customers in five major cities — Ahmedabad, Chennai, Hyderabad, New Delhi, and Pune — to purchase the entire 350cc motorcycle range directly through Amazon, including the Classic 350, Bullet 350, Hunter 350, Goan Classic 350, and the new Meteor 350.
The collaboration offers easy payment options and a dedicated Royal Enfield brand store on Amazon for a seamless, tech-driven buying experience.