Tata Motors Introduces ADAS in Nexon Lineup, Celebrates India’s No. 1 Car Title with Exclusive Red #DARK Edition

Nexon ADAS Key Visual

Tata Motors Introduces ADAS in Nexon Lineup, Celebrates India’s No. 1 Car Title with Exclusive Red #DARK Edition

Mumbai, October 16, 2025: Tata Motors Passenger Vehicles (TMPV), one of India’s leading automotive manufacturers, has announced a major safety upgrade for its popular compact SUV — the Tata Nexon. The brand has now equipped the Nexon with Advanced Driver Assistance Systems (ADAS), further reinforcing its position as a pioneer in automotive safety innovation.

The Nexon holds a special place in India’s automotive landscape as the first car in the country to achieve a 5-star safety rating, and the only SUV to earn dual 5-star ratings from both Global NCAP (GNCAP) and Bharat NCAP (BNCAP). With the introduction of ADAS, Tata Motors continues its mission to deliver world-class safety and technology to Indian consumers.

Next-Level Safety with ADAS

The newly introduced ADAS suite enhances driver confidence and passenger safety through cutting-edge features such as:

  • Autonomous Emergency Braking (AEB)
  • Forward Collision Warning (FCW)
  • Lane Keep Assist (LKA)
  • Traffic Sign Recognition (TSR)
  • High Beam Assist, and more

These intelligent systems are designed to anticipate and mitigate potential hazards, making every drive safer and more comfortable.

Celebrating Market Leadership

Adding to its long list of achievements, the Tata Nexon was crowned India’s No. 1 selling car in September 2025, highlighting its unmatched popularity among Indian car buyers. To commemorate this milestone, Tata Motors has introduced a stunning Red #DARK Edition of the Nexon — available across petrol, diesel, and CNG powertrains, with prices starting from ₹12.44 lakh (ex-showroom).

Commitment to Innovation and Safety

The integration of ADAS into the Nexon lineup exemplifies Tata Motors’ commitment to driving innovation and setting new benchmarks in passenger vehicle safety. With its premium design, advanced technology, and proven safety credentials, the Nexon continues to strengthen its legacy as a leader in the compact SUV segment.

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